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IPR PROTECTION TRAILER “THE EGG” LAUNCHED
ON 6 HONG KONG TV NETWORKS
Hong Kong – “The Egg”, a trailer showing the “egg” of creativity surviving attacks from
piracy and illegal downloading, today began broadcasting on six Hong Kong TV
networks – TVB, ATV, Cable TV, TVB Pay Vision, now Broadband TV and Hong Kong
Broadband. The trailer was developed from the winning entry in a student competition
jointly organized by the International Federation Against Copyright Theft - Greater China
(IFACT-GC), the Hong Kong Institute of Vocational Education and the Hong Kong
Design Institute (HKDI) with support from the Hong Kong Customs & Excise Department
(HKC&ED) and the Intellectual Property Department (IPD) and will be broadcast for the
next two months (February 1 to March 31).
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The International Federation Against Copyright Theft – Greater China (IFACT-GC) was established in 2006 by the Motion Picture Association to protect the film and television industry in the Greater China region from the adverse impact of piracy. IFACT-GC works closely with industry, government, law enforcement authorities and educational institutions to protect the film and television industry, retailers and consumers in Greater China.
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Education is crucial in the fight against piracy. Many people don't know what copyright theft is and are unaware of its serious consequences. IFACT-GC is committed to raising awareness of this important issue and is taking its copyright education campaign to schools and universities around the Greater China region as well as the workplace.
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IFACT-GC employs a multi-pronged approach to fighting piracy that includes conducting investigations against Internet pirates and cooperating with the Hong Kong Customs and Excise Department’s enforcement operations against illegal duplication operations.
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IPR-Related Laws |
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What is Piracy?
What are the maximum penalties under the Copyright Ordinance of Hong Kong?
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